Ediroute

 

Role: Product Designer / Programmer


Project Description

EdiRoute is a design concept for a mobile app that uses digital mapping and GPS art to reimagine urban navigation during large-scale events like the Edinburgh Fringe Festival. The project explores how gamified, data-driven routes can reduce city centre congestion while enhancing the cultural experience of tourists through interactive exploration and the creation of personalized digital “souvenirs.”

Involvement

  • Designed a conceptual mobile app for the Edinburgh Fringe Festival to address urban overcrowding through gamified, data-driven city navigation.

  • Conducted user-centered research into crowd management, and inclusive design to inform app design and experience.

  • Collaborated closely with a landscape architect to design potential walking routes and GPS art, based on publicly available data from past Edinburgh Fringe venue maps.